Imagination is our power

Web Design Trends for 2013

At the verge of 2013 there have been talks of what will be pertinent in terms of web design. Some things are disputable while others are undeniable – take web design that used to focus on media options a few years ago, now it’s the era of great usability and classy layout – no one would argue about that. Now if only we survive this year’s end of the world, there is a lot of promising features to appreciate web design wise in 2013

A few points, however, should be highlighted and covered by at least a few words. For that matter you are welcome to read on and share your thoughts in comments.

  • Responsive Web Design aka RWD (it is an approach to web design in which a site is crafted to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones), © Wikipedia). It is currently on top of the list of trends for the next year, thanks to the ability of this technology to eliminate problems related to the size of the layout. A single design that RWD offers will be enough for multiple desktop and mobile gadgets. It looks promising in terms of working really well on all of the devices and should make things better for all of the web designers. Some call responsive web design not just a trend, but the next web design generation.
  • Vertical scrolling as part of websites optimization will be serving a significant role. These days many websites have both vertical and horizontal scrolling for their mobile versions, which is not always very user-friendly because of too much actual scrolling that a user has to make in order to see the whole picture. Therefore vertical scrolling will be leading in the coming year as an easy and convenient way to navigate the website. It allows scrolling a page down with a header menu at the same time without having to go back to see the menu, which is basically a vertical scrolling of buttons and menus with the same kind of navigation for social buttons and shopping carts. Vertical scrolling will most certainly be in demand due to its user-friendly approach in optimization websites.
  • Oversized objects such as large buttons, headings, full-width images and full-sized sliders are definitely to be expected as the next trend in the year to come. Thanks to touch screens getting more and more popular each day, oversizing of the objects becomes inevitable. And even though this may lead to certain deceleration of the websites, because bigger items need more graphics, there is hope that web designers will come up with a perfect solution in the end, otherwise this trend may set out pretty soon.
  • Simplicity is something to expect from web design in 2013. The motto of the year will be ‘the simpler the trendier’. Front-end frameworks will be seen around as well. Among them are such front-end frameworks as Twitter Bootstrap and WordPress, and many others.
  • Parallax scrolling is all about 2D objects being placed on different layers and being scrolled in the same direction at different speeds with the closest layers moving the fastest. That gives the impression of 3D space. The coming year should see a lot of parallax effects in the use of web design. Even though it has been in the industry for quite a while, it was mostly related to video games. Nowadays it is being used as a refreshing addition to highlight a special event such as  product or website launch, or integrated into general webpages like ‘Home’ or ‘About Us’ to optimize the look and feel of something standard and make it exceptional. In 2013 we can expect to see a lot of parallax scrolling effects on regular websites.
  • Typography will most likely become an essential part of every website before we know it. There is a great deal of fonts to choose from due to widely available typography variations. And designers tend to prefer stylish typography designs to nice images instead of the text when optimizing the look and feel of the websites. After all typography is the foundation of any website so it is only going to win back its positions in 2013.

All of the above is an educated guess based on subject matter experts of web design and development company, which always remains on top of the game through permanent improvement of customer services.

Comments on: "Web Design Trends for 2013" (3)

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